Heated infinity pools, lake-view great rooms, ski-in trails. Concierge included.
Aria builds the page from natural language. How Aria works →
The direct booking website builder for vacation rental operators.
Built for the next wave of SEO. Aria, our AI, finds where you can win in the AI-search era and builds the site to land you there. Get discovered. Convert the right guests.
Direct booking websites engineered for the next wave of SEO. Aria reads your portfolio, reviews, market signals, and brand vision, then writes the pages that win discovery and convert the right guests. The property management website builder behind brands scaling direct bookings without an agency.
Aria and the Sightline Report read your portfolio, your reviews, and your market, then map the queries your direct booking site should win. Schema-rich, citation-ready, built to be found by ChatGPT, Perplexity, Gemini, and Google.
Pages engineered for booking, not display: trust signals, social proof, friction-free checkout. Aria writes them in your brand voice. An AI editor that knows your operation, not a generic template.
WordPress sites decay the moment they launch. CraftedStays sites evolve. Dozens of product improvements ship every month and land on every customer site automatically.
Travel discovery is moving from Google to ChatGPT, Perplexity, Gemini, and Claude. Every CraftedStays site ships with the AI-search infrastructure most builders skip — schema markup, citation-ready content patterns, and patent-pending natural language property search.
Aria analyzes your portfolio, guest reviews, external market intelligence, and brand vision in about 15 minutes. The output is a strategic playbook for the markets and queries your direct booking site should own. Every CraftedStays site is built against it.
What's in the Sightline Report? →Article, Service, FAQPage, Product/Offer, Quotation, BreadcrumbList. Structured data is the format AI engines parse first.
Named entities, dated quotes, definitional copy, structured Q&A. The patterns LLMs preferentially lift into their answers.
Filed Nov 2025. AI-native property search built for the way guests actually phrase trip planning.
We tested 5 real vacation rental brands across 4 LLM engines and 40 prompts — 160 LLM responses analyzed. The findings ship into every CraftedStays site we build.
We had to migrate PMSes and rebuild our website at the same time — usually a 3-month agency project. With CraftedStays + Guesty, we launched in days. New site ranks better in organic search than the old one, and we're at 48% direct bookings.
CraftedStays pairs with your PMS. Aria reads your business and writes your site. You go live.
OAuth into Hospitable, Guesty, Hostaway, Hostfully, or OwnerRez. Listings, calendars, pricing, and reviews pull in automatically.
Aria reads your portfolio, guest reviews, market intelligence, and brand vision in about 15 minutes. The Sightline Report shows where to win; Aria writes the pages in your voice.
Point your domain and enable bookings. Most operators are converting within a week. After launch, Aria keeps reading the market, flagging content gaps in regular Sightline updates so your site keeps getting discovered as guest behavior shifts.
Each works for different operators. Use the framing below to figure out which fits your portfolio.
A website tool built as feature #4 inside your PMS. Designed to display listings, not to convert. Light schema, no ongoing platform investment, generic templates.
Custom site, $15k–$50k upfront, 8–14 weeks. Each site is isolated. Maintenance, plugin updates, and changes are manual, slow, and expensive. The site degrades from day one.
A conversion-tuned platform that pairs with your PMS. Build once, benefit forever — every platform improvement lands on every customer site automatically. AI-search infrastructure on every page.
Operators on the five leading short-term rental property management systems run CraftedStays as their direct booking website while keeping their PMS unchanged. Click any PMS to see how the integration works.
So we can match you with the right person on our team, and skip the duplicate form on the next step.
Original research, complete guides, and honest comparisons. Not gated, not behind a form, written by the team that builds the platform.
The complete guide to picking, building, and scaling a direct booking website for property management businesses. Covers PMS integrations, conversion design, and SEO from day one.
Read the guideOriginal research on how short-term rental brands rank on Google and get cited by ChatGPT, Perplexity, Gemini, and Claude. 5 brands tested, 40 prompts, 160 LLM responses analyzed.
Read the researchAn honest 2026 comparison of the leading direct booking website builders for short-term rental operators. Pricing, conversion features, AI search readiness, and which fits your portfolio.
Read the comparisonMost PMS bundled websites are built as a feature inside the PMS — designed to display listings, not to convert. CraftedStays is purpose-built conversion infrastructure that pairs with your PMS rather than replacing it. We invest in design, conversion-tested templates, AI-search-ready schema, and ongoing platform improvements — work most PMS website tools don't prioritize because the website is one of fifty features they ship.
No. Your PMS stays exactly where it is. Listings, calendars, pricing, payments, and guest messaging all stay in your PMS. CraftedStays adds a polished, conversion-tuned website on your own domain. Operations stay in your PMS; the website lives on CraftedStays.
Most operators see their first preview within 15 minutes of connecting their PMS, and are live within a week. Compared to a custom WordPress agency build (8–14 weeks, $15k–$50k), it's a different tier of speed.
Every CraftedStays site ships with schema markup (Article, FAQPage, Organization, Quotation, Product/Offer, BreadcrumbList) on every commercial page. FAQ accordions are structured for AI engines to lift directly. Citation-friendly content patterns — named entities, dated quotes, specific data — are baked into the templates. We publish original quarterly research on what patterns ChatGPT, Perplexity, Gemini, and Claude cite, then build the findings into the platform.
Plans start at $89.99/mo for your first 2 properties, plus $8/mo per additional property. Operators on supported PMS partnerships (Hostaway, Guesty, Hospitable, OwnerRez, Hostfully) receive monthly credit on subscription for the first 12 months. Above 20 properties, custom Institution Plan pricing. See full pricing.
Yes. 14-day free trial on the Host Plan, no credit card required. Connect your PMS, customize your site, and see live previews before subscribing.
No. CraftedStays does not take a cut of bookings, and we do not add markup on guest payments. Operators keep the full guest payment minus standard payment processing fees.
Connect your PMS, pick a template, and have a live preview in 15 minutes. No setup fee. No booking commission. Cancel anytime.
Start free trial14-day free trial · No credit card required · Cancel anytime
Operator interviews, PMS guides, original research, and platform news. Written for property managers actually scaling direct bookings.
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