Having an extensive portfolio doesn’t mean you must compromise on adding a bit of depth to your property page. A simple tagline on your property page can go a long way. Including the name of the property or where it’s located is a great way to help your potential guests imagine where they’ll be staying.
With Dynamic Variables you can customize the text on your property page to include elements specific to that property. For instance, you may want to welcome them to the location where they’ll be staying or highlight the name of the property at the top of the page.
Not only does this help with personalizing your property pages, but it also helps in driving up your SEO. By including the location or the property name on your headlines will signal to the search engines that this page has specific content related to those keywords.
Ready to use Dynamic Variables? This is now available for all templates and users. Simple go to your product page and start with a simple variable like {{{property.location}}}. You can learn more about this feature on our help center article.